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Business

Marketing in B2B SaaS: Strategies to Attract and Retain Customers

B2B marketing requires a more personalized approach that caters to the needs of individual businesses, let’s go through a few of these approaches.

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Business

Building Scrum Team

Though there are several approaches to implementing agile, but let us discuss Scrum for today…

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Business

Unblocking Your Team: How Agile Spikes Can Help

The goal of an agile spike is to gain a deeper understanding of the problem or feature, identify potential solutions, and estimate the effort required for implementation.

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Business

What is Requirement Elicitation? Is it the same as Requirement Gathering?

Requirement elicitation requires a detailed analysis of user scenarios to draw out requirements.

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Business

Kreeti Technologies Celebrates Excellent Customer Service!

With expertise is in niche technologies likes Ruby on Rails, Elixir, Phoenix, Kotlin, ReactJs & React Native etc.

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Business

Employer Brand Management

Making a link between brand, culture and customer experience is not new, let’s see how the practice of managing these related domains has evolved significantly over recent years.

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Business

Entrepreneurship: Approach and Strategy

Now as an entrepreneur, you must have consumer understanding and adequate STP (Segmentation, Targeting and Positioning strategies) for your product.